Elements of a Cognitive Theory of the Firm
Elements of a Cognitive Theory of the Firm
Nooteboom, Bart, "Elements of a Cognitive Theory of the Firm" (July 2003). CentER Discussion Paper No. 2005-46. Abstract: This paper presents elements of a cognitive theory of the firm, from the perspective of embodied cognition. It entails the notion of 'cognitive distance' between people that have developed their cognition in different environments. This yields the notion of the firm as a 'focusing device', to reduce cognitive distance for the sake of efficient collaboration and for the resolution of conflict. This focus yields organizational myopia, which needs to be compensated by outside relations, between firms, at some cognitive distance. Next, on the basis of principles derived from cognitive science, this paper tries to resolve the problem of combining structural stability and change, which in economics is known as the problem of combining exploitation and exploration. This provides the basis for a theory of learning and innovation in organizations and economies. The theory is elaborated on the basis of the notion of 'scripts', also derived from cognitive science. Go to article
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Facts on MBA
Many programs allow students to specialize in a particular area, such as organizational behaviour, marketing, accounting, finance, operations management, technology management, strategy or international business. Unspecialized MBA programs often focus second-year studies on strategy.
Acceditation may be provided by The Association to Advance Collegiate Schools of Business (AACSB) - mostly USA schools, EQUIS (European Quality Improvement System) - mostly European schools and Association of MBAs (AMBA) - mostly non-USA schools
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